Running through midlife with confidence

Back Half STRONG is hormone-smart run coaching program that helps exhausted, confused, busy working  female 40+ year old, runner train for races and the back half of her life like her life depends on it, because it does. 

If you are a 

• 40+ female runner who is doubting herself 
• the one that feels her best running days are over, 
• you're struggling on runs that at one time were easy.
•  Your legs feels heavier at 3 miles than they ever did at 20. 
• You've lost motivation and even the discipline you once had. 
• You are confused about the narrative for midlife women. 
• You are afraid and fearful that you will become like your mother’s generation, the one that accepted the societal narrative to slow down, not prioritize herself.That slowing down and disappearing 
• You no longer trust your body, it body feels foreign in a way it never felt before. 
• You have trouble prioritizing yourself amongst all her other responsibilities - kids, sports, work  and finding balance to put herself first. 

BUT: 

Your desires are to run strong, and feel capable, to use running for the mental health benefit so you can pour yourself into other aspects of your life. 

To continue to set goals for yourself, challenges that light you up.

You were  a dedicated runner who trained and ran races like it was your job. 

You were  balancing running and your life like a boss. You used training plans, made progress, and signed up for another race. And now you are  going back to trying those same strategies but they aren’t working.

Your paces are slower and you feels weaker. So you've tried  running more and running harder and nothing is working. 

You feel lost in the narrative of slowing down and walking in midlife rather than running, but you know that running is what sets your soul on fire and you're not ready to give it up. 

YOU need backHALFSTRONG 

Where the training  meets you where your body is at. 

The program that gives you back the feeling in your body you once lived for, where you feel at home again. 

The program that challenges you to go after new goals whether they are in the gym or on the road. 

The program that balances your life with your desires to be stronger, confident, and resilient. 

That removes the doubts that who you are now is not a lost former version of yourself, yet a new and improved version that is ready to step into midlife and conquer it. 

Imagine this instead: what if you took control of these symptoms? What if you refused to sit back and accept what society dictates? You can step into this next stage as a fierce, unstoppable runner built with strength, confidence, and ready to dominate the next start line.

This is where the transformation begins. 

When we work together, your training won't just be a continuation; it will be a revolution. I will design your program to boost your aerobic endurance while introducing challenging workouts tailored specifically for you and your body at this stage of life, workouts that elevate your running AND have you race ready. 

Say goodbye to the fear of losing strength; you will be building it up, stronger than ever before.

This is not just about maintaining; it’s about embracing a new balance. It’s a pivot from what you once knew, but trust me, it will be extraordinary. Prepare yourself; this journey is your most powerful transformation yet. Buckle up, because we’re just getting started!

• This program is for the woman who refuses to accept decline as the price of midlife.
• It’s for the runner who wants to enter this transition feeling powerful, confident, and in control—not tired, broken, or invisible.
• You love running. You always have.
  But the changes you’re experiencing now have left you feeling overwhelmed and disconnected from your body.
• This is not a  plan and coaching  generated to tackle running AND Midlife transition. 
• built specifically for your body in midlife

This is where we sit down and develop a plan that works for your lifestyle. I use my customized and signature system that focuses on 5 pillars for success. 

1. STABILIZE your hormones and stress

2. BUILD strength and power

3. INTEGRATE training into real life

4. PROGRESS toward races

5. SUSTAIN your runner identity for life

With just the right workouts that make you not only a stronger runner ready to step up to the start line, but also a stronger woman, physically, emotionally, and mentally. We work closely to make sure your symptoms are in check, and the workouts work for you, not against you. 

• A fully coached 16 week training plan provided inside my private app that includes running workouts designed for YOUR physiology, strength workouts and jump training (plyometrics) designed for your capability and to help improve bone density- Valued at $200

• A 60 minute "let's figure this out" call where we break down your symptoms, your challenges, your wishes, and create the plan that works for you. - Valued at $100

• A shared coach paid Training Peaks Account where everything in your training lives, so you're never guessing what to do. - Valued at $109

• Communication via Voxer when sh*t hits the fan and you need help figuring fit out...(because life happens, and sometimes you need to say "HELP, WHAT DO I DO? or I AM EXHAUSTED TODAY, CAN I MOVE THINGS AROUND?") - Valued at $50

• Pre-race hype call to make sure you are ready to crush it without any worries. - Valued at $100

• Custom race day plan so you don't have to overthink a single thing. Valued at $50

• Bi-weekly check-ins with coaching insights, motivation, and some of my best tips to keep you on track amongst the busy day-to-day.  - Valued at $25

All of this Valued at $634/month....

But right now, the cost for the BACK HALF STRONG is ONLY $199/month for a 4 month commitment and a transformation you never saw coming

ARE YOU IN?? READY TO SHOW UP AS A MIDLIFE RUNNER??

ARE YOU READY TO TAKE CONTROL IN MIDLIFE AND STEP INTO THIS TRANSITION WITH CONFIDENCE?

NOW IS YOUR TIME! 

1. Who is this 1:1 coaching for?

This coaching is for midlife women runners who feel frustrated by changes in their body, energy, recovery, or performance—and want a smarter, more sustainable way forward.

If you still love running but feel like your body isn’t responding the way it used to, this was built for you.

2. I’ve gained weight despite running consistently. Can coaching actually help with that?

Yes—because this work goes far beyond “calories in, calories out.”

In midlife, stubborn weight gain is often driven by hormonal shifts, chronic stress, under-fueling, and training mismatch, not lack of discipline.

Your coaching plan is designed to:

• support metabolic health
• rebuild lean muscle
• reduce stress load
• and align training with your physiology now

This is about working with your body, not fighting it.

3. Will I have to run less or stop racing?

No.
This coaching is not about giving up running or shrinking your goals.

It’s about training differently, not doing less—so you can continue running strong, racing if you choose, and staying consistent without burning out or breaking down with an emphasis on recovery. 

4. How is this different from a generic running plan or online program?

Generic plans don’t account for:

• hormonal transitions
• recovery capacity in midlife
• stress outside of training
• real-life schedules
• responsive to how your body is actually adapting

This is precision coaching—not guesswork.

5. I feel exhausted and inconsistent lately. Is that normal?

Very normal—and very solvable.

Many midlife runners experience:

• lingering fatigue
• slower recovery
• anxiety or guilt around missed workouts

These are signs that your body needs strategic adjustment, not more willpower.

Coaching helps restore energy, confidence, and consistency by recalibrating training, recovery, and fueling.

6. I’m worried about losing muscle and bone strength as I age. Can this help?

Yes—and this is one of the most important reasons to train intentionally in midlife.

Your program will include:

• targeted strength training
• strategic intensity
• progressive loading

This protects muscle, supports bone density, and helps you feel strong—not fragile—as you age.

7. Do I need to be in full menopause to work with you?

No.

Many women start experiencing changes during perimenopause, often years before menopause is officially diagnosed.

If your body feels different than it used to—and your old strategies aren’t working anymore—you don’t need to wait, in fact now is the time. Setting up a plan that is sustainable is key to consistency and a routine you can stick with. 

8. What does coaching actually include?

coaching typically includes:

• running and strength programming
• ongoing adjustments based on recovery and feedback
• guidance around fueling and stress management if needed
• accountability and support through this transition

You’re not handed a plan and left alone—you’re supported throughout the process.

9. I’m afraid I’ve missed my chance to feel strong again. Is it too late?

No.
And this belief is one of the most damaging myths women are taught about midlife.

With the right approach, this phase can be your strongest yet—physically and mentally.

Midlife isn’t the end of performance. It’s a pivot point.

10. How do I know if this coaching is right for me?

If you:

• love running
• want to feel strong and confident in your body
• are tired of fighting against your physiology
• and are ready for a smarter approach

Then this coaching will meet you where you are.

You don’t need to be perfect—you just need to be ready for change.